概要：据英国《每日邮报》11月5日报道，微软指责谷歌Gmail窥视用户个人隐私信息，并警告Gmail用户谷歌通过浏览用户邮件，扫描关键词以实现定点投放广告。
微软已建立网站keepyouremailprivate.com，通过邮件模拟，详细介绍谷歌如何窥视邮件内容来赚钱。例如，某用户发邮件通知好友说要给猫安乐死，而该邮件内投放的正是流浪猫收容处和猫粮产品广告。
微软的一项调查发现，83%的受访者认为这是侵犯隐私行为，93%的受访者认为Gmail应该向用户提供“不再接受此类广告”的选择。微软称：“谷歌窥视Gmail用户接收和发送的每一封邮件，寻找关键词并定点投放付费广告。目前没有办法摆脱这种侵犯隐私的行为。”
谷歌发言人表示：“Gmail内广告投放完全是自动的，没有人窥视Gmail邮件或者谷歌账户来定点投放广告。我们也不会投放带有敏感信息的广告，比如种族、宗教、性取向、健康等。”
How Google snoops on your email: Microsoft accuses rival internet giant of using private details to sell adverts without users' knowledge
Microsoft has launched a website 'warning' users about Google's 'tactics'
It warns Google reads every email sent by users, scanning for key words
Internet giant then tailors adverts based on the contents of emails
Google: 'No humans read emails - and we don't use sensitive information'
Microsoft has accused rival Google of using 'private information for profit' by snooping on people's emails.
The software giant has launched an advertising campaign warning people that Google reads every email sent by users, scanning for key words to target advertising.
A survey carried out by Microsoft found that 83 per cent of people felt that this was an invasion of privacy, while 93 per cent thought there should be an 'opt out' option for Gmail users.
Microsoft has now set up a website - keepyouremailprivate.com - to tell people how Google makes money from emails.
It says: 'Google goes through every Gmail that's sent or received, looking for keywords so they can target Gmail users with paid ads. And there's no way to opt out of this invasion of your privacy. '
Microsoft makes the majority of its money from software sales.
As examples of Google's 'snooping', the website includes mock-ups of emails with detailed notes on how the internet giant sweeps the content for information.
One email from a user informing their friend they have had to put their cat down includes adverts for catteries and catnip products, and another including the word 'Caribbean' features adverts for holiday firms and flights.
Bill Cox, director of strategy at the firm, told The Sun: 'The data shows most people in the UK are unaware Google is using their private information for profit.
'We’re as appalled as they are.' Microsoft’s email version , Outlook.com, does not scan users’ emails, he said.
A Google spokesperson said: 'Ad targeting in Gmail is fully automated, and no humans read your email or Google Account information in order to show you advertisements or related information.
'We also don't deliver ads based on sensitiveinformation, such as race, religion, sexual orientation, health, or sensitivefinancial categories.' (每日邮报)
【小编推荐】